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    <description>Film, television and streaming — premieres, renewals, casting, ratings and the business behind what you watch.</description>
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    <lastBuildDate>Thu, 20 Aug 2026 00:00:00 GMT</lastBuildDate>
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      <title>How Streaming Ratings Actually Work — And Why the Numbers You Read Are Mostly Estimates</title>
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      <pubDate>Thu, 20 Aug 2026 00:00:00 GMT</pubDate>
      <description>Netflix reports hours viewed. Nielsen reports minutes. Third parties report something else entirely. Here is what each number counts, and why two outlets can describe the same show as a hit and a flop.</description>
      <category>ratings</category>
      <dc:creator>Petar Milivojević</dc:creator>
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